Client
FusionOne is an IT consulting firm that specializes in customizing software and IT infrastructure to help customers derive more value from existing investments.
Problem
They partnered with a medical hardware provider, promising to provide an app to compliment the hardware, so the companies could jointly attract new customers. Target customers included medical practices, hospitals and other organizations using X-Ray technology.
Solution
Lextech’s engineers designed and delivered an iPad app which allows medical professionals to view, analyze and share X-Ray images with other physicians and patients. Users can manipulate images, invert colors for easier viewing and email the image to a specialist for a second opinion.
Return on App (ROA)
The application is helping its users better communicate surgical procedures, which increases patient comfort levels and the number of procedures sold. It also helped FusionOne strengthen their market position by attracting many new customers.